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Google Display Exam Practice Test Sample Questions:

1. Larry has just created a new Google AdWords account as part of his signup for the YouTube
promoted videos process. What is the fee associated with the account activation?

A) There is a $5 fee for the account activation.
B) There is no fee for the account activation.
C) There is a $25 fee for the account activation.
D) There is a $55 fee for the account activation, but $50 is reimbursed with the first YouTube promoted video costs.

2. Holly is reviewing her YouTube performance for her ads. She notices that in her report for her ads they all show as "1" in the average position metric. Holly finds it odd that her ads are in the first position, but that her conversions have been so low. Why do all of Holly's ads have the position metric of 1 for the YouTube average position?

A) Her ad is not a promoted video so it will always say "1" in this metric.
B) The metric of "1" actually means she was the only person with that keyword.
C) Her keywords may be spelled uniquely and this is causing her ad to play less frequently, but to be in the top position when people search for the misspelling.
D) The metric of "1" actually means that she has not been on YouTube long enough to generate an accurate recording of her average position.

3. Which of the following AdWords performance reports shows details on the selected keywords and organizes statistics by keyword?

A) Ad performance
B) URL performance
C) Keyword performance
D) Ad group performance

4. Mary Jane wants to use the view-through conversion tracking feature in Google AdWords. How long must Mary Jane's ad run before she can use this feature accurately?

A) 7 days
B) 60 days
C) 24 hours
D) 30 days

5. Examine the image below: What tool is being used in the image?

A) Dynamic Logic
B) YouTube Insight
C) Google Analytics
D) Google AdWords Reporting

Solutions: